Rand Brenner – IP to Income: How to Make Money with Intellectual Property

Question and Answer

What is IP?

IP is to Income: How to Make Money with Intellectual PropertyPart 1: Getting Started On An Action Plan That’s Right For You, Developing an Intellectual Property Mindset, and finding resources without financing.One of the most powerful tools for leveraging income and creating multiple revenue streams is by licensing intellectual properties..

How does IP Getting Started?

IP to Income: How to Make Money with Intellectual PropertyPart 1: Getting Started On An Action Plan That’s Right For You, Developing an Intellectual Property Mindset, and finding resources without financing.One of the most powerful tools for leveraging income and creating multiple revenue streams is by licensing intellectual properties.

What is An intellectual property?

An intellectual property is is an innovative product or service you’ve created that you can license out to third parties to generate income for yourself.Obviously, one of the first steps in the process of licensing an IP is obtaining a patent, and in some cases a trademark as well..

How does An intellectual property is?

An intellectual property is an innovative product or service you’ve created that you can license out to third parties to generate income for yourself.Obviously, one of the first steps in the process of licensing an IP is obtaining a patent, and in some cases a trademark as well.

What is you?

you is But need to know that once you obtain one, your IP will become public information..

How does you need?

But you need to know that once you obtain one, your IP will become public information.

What is invention?

invention is And although having a legally protected does give you protection, it’s not going to stop someone from figuring out a way to use your IP..

How does invention having?

And although having a legally protected invention does give you protection, it’s not going to stop someone from figuring out a way to use your IP.

What is you?

you is So need to have an action plan in place before you do anything else..

How does you need?

So you need to have an action plan in place before you do anything else.

What is this presentation,?

this presentation, is And in you’ll hear how to develop one.Key Aspects for Developing Your Action Plan• How to develop the money-making “intellectual-property mindset”• How to find the right licensee for any kind of IP• Inside marketing strategies that maximize money-making IP• How to find the most Lucrative opportunities for an IP• Why going global can make your more money• How to increase the marketability of an IP• Licensing OPR – Other Peoples Resources – to make, market, and sell• How to use licensing to get financing for your business• How to get paid for signing the licensing deal• Selling the IP Sizzle – Show-me-the-Money PresentationsPart 2: How To Find Licensees, Shortcuts to Testing the Market, and Creating a “Show Me The Money” Presentation And Negotiate The Terms Of Your AgreementCompanies don’t license ideas; they license money..

How does this presentation, hear?

And in this presentation, you’ll hear how to develop one.Key Aspects for Developing Your Action Plan• How to develop the money-making “intellectual-property mindset”• How to find the right licensee for any kind of IP• Inside marketing strategies that maximize money-making IP• How to find the most Lucrative opportunities for an IP• Why going global can make your more money• How to increase the marketability of an IP• Licensing OPR – Other Peoples Resources – to make, market, and sell• How to use licensing to get financing for your business• How to get paid for signing the licensing deal• Selling the IP Sizzle – Show-me-the-Money PresentationsPart 2: How To Find Licensees, Shortcuts to Testing the Market, and Creating a “Show Me The Money” Presentation And Negotiate The Terms Of Your AgreementCompanies don’t license ideas; they license money.

What is successful licensees?

successful licensees is In order to find for your IP, you’ll need to show them how your IP fits in with their business and why it’s worth their time.To do that, you have to know some numbers about cost, pricing and profit margins..

How does successful licensees find?

In order to find successful licensees for your IP, you’ll need to show them how your IP fits in with their business and why it’s worth their time.To do that, you have to know some numbers about cost, pricing and profit margins.

What is a little research?

a little research is Although this requires on your part, it can easily be done on the Internet or at your local library..

How does a little research requires?

Although this requires a little research on your part, it can easily be done on the Internet or at your local library.

What is the first half of Part Two,?

the first half of Part Two, is And in you’ll hear how to find out what the marketability of your IP is and how to showcase that value in a presentation to potential licensees.Key Points About Presenting Your IP• Why identifying what kind of IP you have – benefits vs..

How does the first half of Part Two, hear?

And in the first half of Part Two, you’ll hear how to find out what the marketability of your IP is and how to showcase that value in a presentation to potential licensees.Key Points About Presenting Your IP• Why identifying what kind of IP you have – benefits vs.

What is solutions,?

solutions, is needs vs..

How does solutions, needs?

solutions, needs vs.

What is cost?

cost is wants, vs..

How does cost wants,?

wants, cost vs.

What is innovation –?

innovation – is will determine what kind of licensee to go after and how• How to “seed the market” by testing your IP to demonstrate real-world success and ways to gather quantitative data• All about the sell sheets, prototypes, and other tangibles you’ll need to bring to a presentation• Some examples of what I’ve done in the past to demonstrate how an IP can be applied to a potential licensee’s existing products to “show them the money”• The exact criteria that makes up a good presentationOnce you’ve had a successful presentation and a company is interested, then you’ll both enter into negotiations to determine the licensing agreement itself..

How does innovation – will determine?

innovation – will determine what kind of licensee to go after and how• How to “seed the market” by testing your IP to demonstrate real-world success and ways to gather quantitative data• All about the sell sheets, prototypes, and other tangibles you’ll need to bring to a presentation• Some examples of what I’ve done in the past to demonstrate how an IP can be applied to a potential licensee’s existing products to “show them the money”• The exact criteria that makes up a good presentationOnce you’ve had a successful presentation and a company is interested, then you’ll both enter into negotiations to determine the licensing agreement itself.

What is the second half of Part Two,?

the second half of Part Two, is And in you’ll hear how a licensing agreement is usually structured, the steps that both parties take to reach an agreement, and the key terms and conditions to know.Key Points on Negotiating a Licensing Agreement• How your research and hard work will pay off in the negotiating process• Why you’ll want a win-win agreement that makes for a long-term collaborative relationship – and how to do that without being a doormat• The flexible points of a licensing agreement, determining how hands-off you want to be, and why a bad deal is worse than no deal at all• All about royalties, the myths surrounding them, and specific amounts you can expect to receiveOnce you understand how to Harness the Money Making Power of Licensing, you can create enormous wealth by controlling the cash flow generated from your invention.Here’s what’s included:• The Audio Presentation Workbook packed with helpful information including the 3 Key Components of the Licensing Process, 10 Strategic Licensing Opportunities, Developing a Licensing Strategy, How to Make Your IP Licensable, 3 Step Formula for Structuring Royalty Payments, 9 Tips for a Successful Negotiation and Key Business Terms for a Licensing Agreement.• 2 Audio CD’s with a 90 minute presentation that will introduce you to the strategies, techniques and tools of the licensing process and how you can use these to successfully license your IP.Get download Rand Brenner – IP to Income: How to Make Money with Intellectual Property at Forimc.com right now!Salepage: Archive: https://web.archive.org/web/20130420133319/http://licensing4profits.com/store/introduction-to-licensing.

How does the second half of Part Two, hear?

And in the second half of Part Two, you’ll hear how a licensing agreement is usually structured, the steps that both parties take to reach an agreement, and the key terms and conditions to know.Key Points on Negotiating a Licensing Agreement• How your research and hard work will pay off in the negotiating process• Why you’ll want a win-win agreement that makes for a long-term collaborative relationship – and how to do that without being a doormat• The flexible points of a licensing agreement, determining how hands-off you want to be, and why a bad deal is worse than no deal at all• All about royalties, the myths surrounding them, and specific amounts you can expect to receiveOnce you understand how to Harness the Money Making Power of Licensing, you can create enormous wealth by controlling the cash flow generated from your invention.Here’s what’s included:• The Audio Presentation Workbook packed with helpful information including the 3 Key Components of the Licensing Process, 10 Strategic Licensing Opportunities, Developing a Licensing Strategy, How to Make Your IP Licensable, 3 Step Formula for Structuring Royalty Payments, 9 Tips for a Successful Negotiation and Key Business Terms for a Licensing Agreement.• 2 Audio CD’s with a 90 minute presentation that will introduce you to the strategies, techniques and tools of the licensing process and how you can use these to successfully license your IP.Get download Rand Brenner – IP to Income: How to Make Money with Intellectual Property at Forimc.com right now!Salepage: Archive: https://web.archive.org/web/20130420133319/http://licensing4profits.com/store/introduction-to-licensing