Catherine Vassant – is Blue Ocean Practical Introduction Online CourseCreate a Business Strategy That Sets You ApartLearn the essentials of blue ocean strategy and shift created by #1 Management Thinkers in the World, and:Shift your perspective to see new opportunities and grow your businessCreate new demand for your product or serviceLearn a proven process for new market creationWhy Look to Blue Ocean Strategy Now?To emerge victorious from the pandemic, you and your organization need to be consistently and sustainably innovative..
Catherine Vassant – Blue Ocean Practical Introduction Online CourseCreate a Business Strategy That Sets You ApartLearn the essentials of blue ocean strategy and shift created by #1 Management Thinkers in the World, and:Shift your perspective to see new opportunities and grow your businessCreate new demand for your product or serviceLearn a proven process for new market creationWhy Look to Blue Ocean Strategy Now?To emerge victorious from the pandemic, you and your organization need to be consistently and sustainably innovative.
a survival skill. is Being innovative is now.
Being innovative is now a survival skill.
the pandemic changing business realities, is With now more than ever, finding creative solutions to existing or new problems is crucial.Blue ocean strategy offers a powerful methodology to help you be innovative systematically, differentiate yourself from the competition and create new market space..
With the pandemic changing business realities, now more than ever, finding creative solutions to existing or new problems is crucial.Blue ocean strategy offers a powerful methodology to help you be innovative systematically, differentiate yourself from the competition and create new market space.
value is Learn how to think differently, create while simultaneously reducing your costs, and set yourself on the path to profitable growth.You’ll be in Great CompanyPeople from these organizations already took the course and set sail towards a blue ocean.Our alumni come from a wide array of companies and organizations, including startups, SMEs, Fortune 500, and nonprofits across a range of industries spanning more than 100 countries.What You’ll GainStrengthen your strategic thinking, learn innovation and creativity systematically, and set your business apart.Online learning for executives, business leaders, entrepreneurs, and anyone who wants to learn how to think differently..
Learn how to think differently, create value while simultaneously reducing your costs, and set yourself on the path to profitable growth.You’ll be in Great CompanyPeople from these organizations already took the course and set sail towards a blue ocean.Our alumni come from a wide array of companies and organizations, including startups, SMEs, Fortune 500, and nonprofits across a range of industries spanning more than 100 countries.What You’ll GainStrengthen your strategic thinking, learn innovation and creativity systematically, and set your business apart.Online learning for executives, business leaders, entrepreneurs, and anyone who wants to learn how to think differently.
You’ll is learn how to:Reorient your perspective from focusing on competition to focusing on creationLook to noncustomers rather than customers to create new demandTurn pain points your buyers face into opportunities to create valueReconstruct your existing market boundaries and create new market spaceCreate value for your buyers while keeping your costs downWhat You’ll GetA self-access online course and workbook that will help you learn and apply the tools, frameworks and process to unlock a blue ocean.Blue Ocean Practical Introduction™ Online Course10 engaging modules covering the fundamentals of blue ocean strategy and blue ocean shift..
You’ll learn how to:Reorient your perspective from focusing on competition to focusing on creationLook to noncustomers rather than customers to create new demandTurn pain points your buyers face into opportunities to create valueReconstruct your existing market boundaries and create new market spaceCreate value for your buyers while keeping your costs downWhat You’ll GetA self-access online course and workbook that will help you learn and apply the tools, frameworks and process to unlock a blue ocean.Blue Ocean Practical Introduction™ Online Course10 engaging modules covering the fundamentals of blue ocean strategy and blue ocean shift.
your own pace is Study at and access at any time for one year.The course includes:✔ Blue Ocean Explainer videos10 videos introducing and covering blue ocean concepts and frameworks.✔ Key Learning PointsClear and easy-to-understand summaries of all key learning points for each module.✔ Blue Ocean Case Studies VideosA rich array of blue ocean strategic moves in a variety of different industries and sectors to show applicability in different contexts.✔ Real-Life Business ScenariosPut yourself in the shoes of executives, business owners, and managers and solve their business problems using blue ocean tools and frameworks.✔ Assessment QuizzesTake a quiz to help you focus on and retain the salient learning points brought out in each case study.The Companion WorkbookYour space to apply the knowledge you gained in the online course to your business situation to get you started.The downloadable workbook has 145 pages of additional examples, step-by-step guidelines on how to use blue ocean tools in sequence, and thought-provoking questions that will push you to think through your business scenario from a different perspective.Take a look inside at a few pages from the workbook.What You’ll Learn10 modules to help get your business on the path to new growth.Module 1: Blue Ocean CreativityIn this module:We’ll introduce you to blue ocean creativity, a systematic process of new market creation.Find out whether you are on track to a blue ocean or if you are sinking in bloody red ocean.Module 2: Shifting to a Blue Ocean PerspectiveIn this module:You will learn the fundamental differences between red ocean and blue ocean strategy.You will understand how shifting your focus from existing customers and existing industries towards noncustomers and new demand will start you on the path to creating new market space that will make the competition irrelevant.Module 3: Visualizing Your Strategic RealityIn this module:You will learn the concept behind, and the power of, the as-is strategy canvas, one of the key tools of blue ocean strategy.It will give you an overview of the current state of play in your target industry and show you in a simple picture the assumptions the industry acts on that you can later overturn and the degree of competitive convergence across existing players.You’ll have a baseline to assess new ideas against.Module 4: Discovering Hidden Pain PointsIn this module:You’ll focus on the buyer utility map, a blue ocean tool to identify the specific pain points buyers face and identify concrete solutions that remove these blocks to utility.You’ll see how the buyer utility map can help you unlock hidden value to create new demand.Module 5: Looking Beyond Existing DemandIn this module:You’ll explore the concept behind the three tiers of noncustomers.By understanding the three tiers, you will gain insight into how to identify real opportunities and unlock new demand by identifying both who fall in each tier and the commonalities within and across the tiers.Modules 6: Reconstructing Market Boundaries – Part IIn this module:You’ll learn about the six paths framework, a powerful tool that anyone can apply to reconstruct market boundaries and re-examine the familiar from a new perspective.You’ll discover how to distill key insights for creating blue oceans by applying the first two paths of the framework.You’ll achieve this by looking across industries (path one) and looking across strategic groups (path two).Module 7: Reconstructing Market Boundaries – Part IIIn this module:You’ll learn more about the six paths framework and how to shift your perspective to look across boundaries.Here we’ll explore the remaining paths that you can apply to systematically reconstruct market boundaries.Module 8: Developing Alternative Blue Ocean MovesIn this module:You’ll learn how you can simultaneously create a leap in value for buyers while keeping costs low in building your blue ocean move.You’ll be introduced to the cornerstone of blue ocean strategy – what we call value innovation.To achieve this, we’ll introduce you to two powerful tools – the four actions framework and its companion, the eliminate-reduce-raise-create (ERRC) grid.Module 9: Communicating Your Blue Ocean MoveIn this module:You’ll gain insight into successful strategy formulation and execution.You’ll learn how to use the to-be strategy canvas to effectively communicate and secure group buy-in during strategy formulation and execution.Module 10: Make Your Blue Ocean MoveIn this module:You’ll get a summary of everything you’ve learned on the course.Proof ContentSale Page: https://learn.blueoceanstrategy.com/blue-ocean-strategy-online-courseArchive: https://archive.ph/74thaDelivery Method– After your purchase, you’ll see a View your orders link which goes to the Downloads page..
Study at your own pace and access at any time for one year.The course includes:✔ Blue Ocean Explainer videos10 videos introducing and covering blue ocean concepts and frameworks.✔ Key Learning PointsClear and easy-to-understand summaries of all key learning points for each module.✔ Blue Ocean Case Studies VideosA rich array of blue ocean strategic moves in a variety of different industries and sectors to show applicability in different contexts.✔ Real-Life Business ScenariosPut yourself in the shoes of executives, business owners, and managers and solve their business problems using blue ocean tools and frameworks.✔ Assessment QuizzesTake a quiz to help you focus on and retain the salient learning points brought out in each case study.The Companion WorkbookYour space to apply the knowledge you gained in the online course to your business situation to get you started.The downloadable workbook has 145 pages of additional examples, step-by-step guidelines on how to use blue ocean tools in sequence, and thought-provoking questions that will push you to think through your business scenario from a different perspective.Take a look inside at a few pages from the workbook.What You’ll Learn10 modules to help get your business on the path to new growth.Module 1: Blue Ocean CreativityIn this module:We’ll introduce you to blue ocean creativity, a systematic process of new market creation.Find out whether you are on track to a blue ocean or if you are sinking in bloody red ocean.Module 2: Shifting to a Blue Ocean PerspectiveIn this module:You will learn the fundamental differences between red ocean and blue ocean strategy.You will understand how shifting your focus from existing customers and existing industries towards noncustomers and new demand will start you on the path to creating new market space that will make the competition irrelevant.Module 3: Visualizing Your Strategic RealityIn this module:You will learn the concept behind, and the power of, the as-is strategy canvas, one of the key tools of blue ocean strategy.It will give you an overview of the current state of play in your target industry and show you in a simple picture the assumptions the industry acts on that you can later overturn and the degree of competitive convergence across existing players.You’ll have a baseline to assess new ideas against.Module 4: Discovering Hidden Pain PointsIn this module:You’ll focus on the buyer utility map, a blue ocean tool to identify the specific pain points buyers face and identify concrete solutions that remove these blocks to utility.You’ll see how the buyer utility map can help you unlock hidden value to create new demand.Module 5: Looking Beyond Existing DemandIn this module:You’ll explore the concept behind the three tiers of noncustomers.By understanding the three tiers, you will gain insight into how to identify real opportunities and unlock new demand by identifying both who fall in each tier and the commonalities within and across the tiers.Modules 6: Reconstructing Market Boundaries – Part IIn this module:You’ll learn about the six paths framework, a powerful tool that anyone can apply to reconstruct market boundaries and re-examine the familiar from a new perspective.You’ll discover how to distill key insights for creating blue oceans by applying the first two paths of the framework.You’ll achieve this by looking across industries (path one) and looking across strategic groups (path two).Module 7: Reconstructing Market Boundaries – Part IIIn this module:You’ll learn more about the six paths framework and how to shift your perspective to look across boundaries.Here we’ll explore the remaining paths that you can apply to systematically reconstruct market boundaries.Module 8: Developing Alternative Blue Ocean MovesIn this module:You’ll learn how you can simultaneously create a leap in value for buyers while keeping costs low in building your blue ocean move.You’ll be introduced to the cornerstone of blue ocean strategy – what we call value innovation.To achieve this, we’ll introduce you to two powerful tools – the four actions framework and its companion, the eliminate-reduce-raise-create (ERRC) grid.Module 9: Communicating Your Blue Ocean MoveIn this module:You’ll gain insight into successful strategy formulation and execution.You’ll learn how to use the to-be strategy canvas to effectively communicate and secure group buy-in during strategy formulation and execution.Module 10: Make Your Blue Ocean MoveIn this module:You’ll get a summary of everything you’ve learned on the course.Proof ContentSale Page: https://learn.blueoceanstrategy.com/blue-ocean-strategy-online-courseArchive: https://archive.ph/74thaDelivery Method– After your purchase, you’ll see a View your orders link which goes to the Downloads page.
Here, is you can download all the files associated with your order..
Here, you can download all the files associated with your order.
– Downloads is are available once your payment is confirmed, we’ll also send you a download notification email separate from any transaction notification emails you receive from esygb.com..
– Downloads are available once your payment is confirmed, we’ll also send you a download notification email separate from any transaction notification emails you receive from esygb.com.
it is – Since is a digital copy, our suggestion is to download and save it to your hard drive..
– Since it is a digital copy, our suggestion is to download and save it to your hard drive.
the link is In case is broken for any reason, please contact us and we will resend the new download link..
In case the link is broken for any reason, please contact us and we will resend the new download link.
you is – If cannot find the download link, please don’t worry about that..
– If you cannot find the download link, please don’t worry about that.
We is will update and notify you as soon as possible at 8:00 AM – 8:00 PM (UTC+8).Thank You For Shopping With Us!.
We will update and notify you as soon as possible at 8:00 AM – 8:00 PM (UTC+8).Thank You For Shopping With Us!
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