Split Test Your Way to More Leads and Sales

Question and Answer

What is You’ve?

You’ve is heard it before and you’ll hear it again….

How does You’ve heard?

You’ve heard it before and you’ll hear it again…

What is You?

You is can’t optimize what you don’t test..

How does You can’t optimize?

You can’t optimize what you don’t test.

What is we?

we is So that’s what do at DigitalMarketer — we test..

How does we do?

So that’s what we do at DigitalMarketer — we test.

What is Our split testing?

Our split testing is is all about clean data and avoiding assumptions….

How does Our split testing is?

Our split testing is all about clean data and avoiding assumptions…

What is yours?

yours is …and should be too..

How does yours should be too.?

…and yours should be too.

What is we’re?

we’re is Today rounding up all our best practices on setting up and optimizing your split tests, and sharing results from our own tests..

How does we’re rounding?

Today we’re rounding up all our best practices on setting up and optimizing your split tests, and sharing results from our own tests.

What is Up?

Up is How to Set Your First Website Split Test You can’t start split testing until you know how to set a split test up..

How does Up Set?

How to Set Up Your First Website Split Test You can’t start split testing until you know how to set a split test up.

What is this quick-start guide,?

this quick-start guide, is In Digital Marketer’s Conversion Rate Optimization Manager, Justin Rondeau, is here to help you get started the right way the first time if you’re new to the game, and if you’re a seasoned vet — he shows you how to set up your testing the right way..

How does this quick-start guide, is?

In this quick-start guide, Digital Marketer’s Conversion Rate Optimization Manager, Justin Rondeau, is here to help you get started the right way the first time if you’re new to the game, and if you’re a seasoned vet — he shows you how to set up your testing the right way.

What is testing tools available today (Optimizely,?

testing tools available today (Optimizely, is And with the simple and affordable Visual Website Optimizer, etc) there’s really no excuse for delay..

How does testing tools available today (Optimizely, really no?

And with the simple and affordable testing tools available today (Optimizely, Visual Website Optimizer, etc) there’s really no excuse for delay.

What is 7 Split Testing Myths That Ruin?

7 Split Testing Myths That Ruin is Your Tests If you’re just getting started with split testing — or even if you’ve been around the game awhile — you’re going to hear some… things..

How does 7 Split Testing Myths That Ruin just getting started?

7 Split Testing Myths That Ruin Your Tests If you’re just getting started with split testing — or even if you’ve been around the game awhile — you’re going to hear some… things.

What is we’re?

we’re is What doing in this post is taking a critical look at split testing and busting some of the biggest myths around this extremely useful practice..

How does we’re doing?

What we’re doing in this post is taking a critical look at split testing and busting some of the biggest myths around this extremely useful practice.

What is this post?

this post is In you’ll learn.. The difference between split testing and conversion rate optimization (CRO) When to take an “Innovative” approach instead of using the “Iterative” testing model The numbers needed to declare a winner in a split test Which website should NOT be split testing and what they can do instead to improve conversion rates Test This, Not That!.

How does this post learn..?

In this post you’ll learn.. The difference between split testing and conversion rate optimization (CRO) When to take an “Innovative” approach instead of using the “Iterative” testing model The numbers needed to declare a winner in a split test Which website should NOT be split testing and what they can do instead to improve conversion rates Test This, Not That!

What is mind:?

mind: is Keep this in a win on one site may be a loss on yours..

How does mind: Keep?

Keep this in mind: a win on one site may be a loss on yours.

What is enough marketers?

enough marketers is Not know what they should be testing on their site — but don’t worry, Justin is back to save the day..

How does enough marketers know?

Not enough marketers know what they should be testing on their site — but don’t worry, Justin is back to save the day.

What is this post,?

this post, is In Justin is showing which web pages and elements are worth split testing..

How does this post, is showing?

In this post, Justin is showing which web pages and elements are worth split testing.

What is some pages?

some pages is (Hint: aren’t worth testing!).

How does some pages (Hint:?

(Hint: some pages aren’t worth testing!)

What is he’ll?

he’ll is Specifically, give you 3 high-impact pages and 3 high-impact elements to test on your site..

How does he’ll give?

Specifically, he’ll give you 3 high-impact pages and 3 high-impact elements to test on your site.

What is you’re?

you’re is If new to split testing or are struggling to get results that mean anything to your business, you need this post..

How does you’re split testing?

If you’re new to split testing or are struggling to get results that mean anything to your business, you need this post.

What is We’ve?

We’ve is got you covered..

How does We’ve got?

We’ve got you covered.

What is We’ve?

We’ve is spent a lot of time and money, and learned the background colors, fonts, etc., that have won almost every time in our testing..

How does We’ve spent a lot?

We’ve spent a lot of time and money, and learned the background colors, fonts, etc., that have won almost every time in our testing.

What is This info?

This info is will save you a lot of time and money (and give you a lot of ideas if you’re just starting out!), but don’t forget the big takeaway from our last post — a win on one site may be a loss on yours..

How does This info will save?

This info will save you a lot of time and money (and give you a lot of ideas if you’re just starting out!), but don’t forget the big takeaway from our last post — a win on one site may be a loss on yours.

What is Want DigitalMarketer’s?

Want DigitalMarketer’s is (NOTE: proven 8-Step Optimization Process for turning existing traffic into more leads and more sales?.

How does Want DigitalMarketer’s (NOTE:?

(NOTE: Want DigitalMarketer’s proven 8-Step Optimization Process for turning existing traffic into more leads and more sales?

What is our Optimization & Testing Specialist training and certification.?

our Optimization & Testing Specialist training and certification. is Get our Optimization & Testing Specialist training and certification..

How does our Optimization & Testing Specialist training and certification. Get?

Get our Optimization & Testing Specialist training and certification.

What is 32 Split Testing Ideas From 4?

32 Split Testing Ideas From 4 is Learn more now.) of the World’s Leading Conversion Experts Where can you find better split testing ideas than from the minds of four of the world’s top Conversion Rate Optimization (CRO) experts?.

How does 32 Split Testing Ideas From 4 Learn more?

Learn more now.) 32 Split Testing Ideas From 4 of the World’s Leading Conversion Experts Where can you find better split testing ideas than from the minds of four of the world’s top Conversion Rate Optimization (CRO) experts?

What is November?

November is In we tapped a CRO panel to tell us what they would test on a landing page for Rosetta Stone. ..

How does November tapped?

In November we tapped a CRO panel to tell us what they would test on a landing page for Rosetta Stone. .

What is Justin Rondeau – Data?

Justin Rondeau – Data is Justin Rondeau – Data Driven Marketing & CRO Trainer..

How does Justin Rondeau – Data Driven Marketing?

Justin Rondeau – Data Driven Marketing & CRO Trainer.

What is 2,500+ Tests?

2,500+ Tests is Analyzed Across Virtually Every Industry..

How does 2,500+ Tests Analyzed?

Analyzed 2,500+ Tests Across Virtually Every Industry.

What is total?

total is In you’ll see 32 different testing ideas and learn what these masters of conversion would test so you can put it to work on your own landing pages [Split Test Results] Top Funnel Copy Change Lifted Engagement By 15.2% As you can see above, we increased clicks by 15.2% with a nifty little trick — and we’re sharing it with you..

How does total see?

In total you’ll see 32 different testing ideas and learn what these masters of conversion would test so you can put it to work on your own landing pages [Split Test Results] Top Funnel Copy Change Lifted Engagement By 15.2% As you can see above, we increased clicks by 15.2% with a nifty little trick — and we’re sharing it with you.

What is We?

We is got these clicks on a critical call-to-action (CTA) and it was a big win..

How does We got?

We got these clicks on a critical call-to-action (CTA) and it was a big win.

What is It’ll?

It’ll is be super easy for you to implement or test on your own site..

How does It’ll be super?

It’ll be super easy for you to implement or test on your own site.

What is we?

we is When were looking at the test results we discovered something MUCH more valuable: a fantastic example of the kind of money you find laying on the table when you do a little testing..

How does we were looking?

When we were looking at the test results we discovered something MUCH more valuable: a fantastic example of the kind of money you find laying on the table when you do a little testing.

What is Test Results] Does?

Test Results] Does is [Split an Offer Link on a Deep Funnel Image Increase Digital Marketer Lab Sales?.

How does Test Results] Does [Split?

[Split Test Results] Does an Offer Link on a Deep Funnel Image Increase Digital Marketer Lab Sales?

What is Justin Rondeau?

Justin Rondeau is found the makings of this test using the heat map function in Visual Website Optimizer..

How does Justin Rondeau found?

Justin Rondeau found the makings of this test using the heat map function in Visual Website Optimizer.

What is the home page heat map?

the home page heat map is When looking at he saw that we were getting A LOT of clicks on an image that wasn’t a link — well, that dog won’t hunt..

How does the home page heat map looking?

When looking at the home page heat map he saw that we were getting A LOT of clicks on an image that wasn’t a link — well, that dog won’t hunt.

What is Chances?

Chances is are you’ve got the same problem with your website, and maybe even your ads… leaving a huge uptick in sales to be gained..

How does Chances are?

Chances are you’ve got the same problem with your website, and maybe even your ads… leaving a huge uptick in sales to be gained.

What is thing?

thing is The only we needed to change was a link (crazy, right?) and it may be the same easy fix for you..

How does thing needed?

The only thing we needed to change was a link (crazy, right?) and it may be the same easy fix for you.

What is close attention?

close attention is But pay to Justin’s findings and see where you could be optimizing..

How does close attention pay?

But pay close attention to Justin’s findings and see where you could be optimizing.

What is you?

you is Are a split-testing-world-class-conversion-optimizing-genius yet?.

How does you Are?

Are you a split-testing-world-class-conversion-optimizing-genius yet?

What is I?

I is bet you’re on your way..

How does I bet?

I bet you’re on your way.

What is two ways?

two ways is There’s to get even better: implementing and reading..

How does two ways get even?

There’s two ways to get even better: implementing and reading.

What is you’ve?

you’ve is If gone through these posts you know what you need to start implementing, but here’s the post you need to fill your reading list..

How does you’ve gone through?

If you’ve gone through these posts you know what you need to start implementing, but here’s the post you need to fill your reading list.

What is Justin Rondeau?

Justin Rondeau is rounded up the 8 best CRO blogs he’s reading, plus his favorite post on each one..

How does Justin Rondeau rounded?

Justin Rondeau rounded up the 8 best CRO blogs he’s reading, plus his favorite post on each one.

What is Bookmark them?

Bookmark them is and get familiar with their authors!.

How does Bookmark them get?

Bookmark them and get familiar with their authors!

What is Justin?

Justin is gave you the email service he uses to deliver them all to his inbox in just one email a day..

How does Justin gave?

Justin gave you the email service he uses to deliver them all to his inbox in just one email a day.