Course Builder´s Laboratory – Daanny Iny

Here’s Why You’ve Tried and Failed

You deserve it all: financial security, the freedom it brings, and the ability to make a difference in the world.

No doubt you’ve tried a lot of things. A quick Internet search dredges up an endless list of trainings and info-products on how to make money by sharing your knowledge online.

Even then, you don’t have to go as far as Google, with your Facebook feed full of offers from individuals who are all eager to teach you how to build your first course!

And yet, every strategy, every program, every course, only gets you so far before it fizzles out, or you lose motivation… leaving you hanging with no idea what to do next.

Even though you’ve purchased course, after course, after course… nothing really WORKS. It doesn’t seem like you’re doing anything wrong, but for some reason, nothing gets you to the finish line… no matter how hard you work for it.

I know you’re not afraid of putting in the effort, but it’s a painful experience to invest all of that time, energy and effort only to have no success to show for it.

This is when loved ones start to ask questions. “How’s that online course thing going? Do you really think it’s going to work out?”

It’s enough to make you start questioning yourself, “Am I putting my energies in the right place?”

You might start to wonder if there’s something wrong with you, because if OTHERS can use these trainings, strategies, and systems to vault to amazing heights, how come you’re left lagging behind?

Are you doing something wrong? Or are you missing a bigger picture?

Actually, it’s a bit of both.

There are three main reasons why most people fail to create a successful online course:

REASON #1 Courses Without Proper Coaching & Support

Building your online course empire – or even launching a single successful course – is a lot like learning any new skill.

Let’s take dancing, for example.

You can gather all of the information you want about different dance forms, the intricacies of the different moves, and how best to perform when it comes to show time.

But your progress will be hampered without two things:

  1. Regular practice
  2. Instruction from a teacher or coach, who has expertise in the form of dance you want to learn

Without these, your chances of developing your skills to a high enough level, say to perform in front of a crowd on your wedding day (like I had to), aren’t going to be very good. At least not in the short term.

What’s necessary for success is working with someone who can observe how you dance, spot the mistakes you’re making, show you how the moves should be properly executed, and correct your form… right there in the moment.

This sort of intimate and high-touch education is what’s necessary to learn a real world skill properly. But it’s a stark contrast to what you get when you buy most online information products, where you’re handed a package of videos and PDFs and then you’re left to figure out all of it by yourself…

…without any real sense of guidance, and without any personalized support from the course creators (who, if you believe the photos on their sales pages, are relaxing on a beach or a yacht somewhere sunny while you wrestle with their program).

It doesn’t seem fair.

You’ve tried your hardest to work with these people’s trainings, but without adequate support from someone who genuinely cares about your success, you never really stood a chance.

REASON #2 An Industry That Isn’t Equipped To Deliver You Meaningful Success

The reality of the industry is that most courses you buy are created by internet marketers.

Most of these people are good at what they do, and have valuable information that they’re eager to share.

They’re also very good at identifying a demand in the market for a particular course or information product. And when they do, they set out to fulfill that demand (usually) with the best of intentions.

Unfortunately, they don’t realize that it takes more to provide a meaningful, transformative, educational experience than just recording the information and delivering it. It also takes coaching, support, and a deep knowledge of educational principles.

But because they’re not aware of the “Information vs. Education Divide” (we’ll be getting to that shortly), no matter how good their marketing might be, their programs don’t deliver the outcomes people want and most of their products are destined to be “another course that sits on the shelf.”

It’s unfortunate because this whole situation means the vast majority of their students (who don’t get personal access and coaching) inevitably struggle… and the marketers don’t realize there’s a better way to help students achieve the outcomes they’re eager for.

In short, the course you bought was never designed for long-term student success. Frustrating, isn’t it?

REASON #3 They Flunked the “Mom” Test

When it comes to creating your online course, you know it’s an important step towards building the online business that will allow you to achieve that higher level of freedom, impact, and wealth that you’re looking for.

But it can be challenging to find the *right* person or organization to guide you to success online, because so many people online flunk the “mom” test.

What’s the “mom” test?

Simple. Ask yourself, would you model your business after the way a particular person does business, and still be happy for your own mother to become a customer?

Or would you even be willing to tell her that’s the way *you* do business?

If the answer is no, then why on earth would you want to learn from them?

You wouldn’t.

Congratulations – you’re not like those other heartless, money-grubbing monsters. 🙂

But, if you purchased one of their programs, you *may* be hundreds – if not thousands – of dollars in the hole, with training or software you’d never dream of using.

And here’s the REAL kicker.

Did any of those gurus ever once ask you what your product was? Did they ever care enough to see if you actually had a viable idea for the strategies and tactics to work?

Were they willing to help adapt their educational approach to fit your situation? Were they willing to provide you personalized support to achieve the outcome you were dreaming of?

Of course not!

They just wanted to sell you their stuff, whether or not you could truly succeed with it. In short, they flunked the Mom Test.

Get Course Builder´s Laboratory – Danny Iny, Only Price $197 

What’s Inside The Course Builder’s Laboratory

Most programs only get created once. The marketing changes every year, but it’s essentially the same course. We do things differently at Mirasee.

Each year we take the feedback of thousands of students and use it to shape the latest iteration of our course. We’re the only course building program that continuously gets better every year, so you know the material you’re getting is what’s working best for others that are successfully creating courses online.

With the latest iteration of our program, we’ve used cutting edge instructional design methods, with input from teaching experts from Harvard, Yale and Stanford.

We’ve also implemented some changes that are working wonders to get students unstuck in the places where they have traditionally gotten bogged down. The program was always able to be done fast, but now it’s more effective at seeing more students move through at a consistent, steady pace. It’s also super flexible to accommodate the speed you as a student want to complete the course.

Best of all, the amount and quality of coaching and support you’ll receive is better than ever. For the first time ever, you’ll even have your coach’s phone number for when you really need it.

But here’s the biggest change we’ve made this time around: We’re setting firm enrollment limits on the number of students who can enter each cohort of the Course Builder’s Laboratory. Each coach has a finite amount of time, and we’ve set these limits based on the “sweet spot” of how many students each coach can realistically support. We wanted to be able to make sure that you can get the help and coaching that you need, when you need it, instead of being crowded out by too many other students who also need help.

Therefore, we’re setting up a few concrete “entry dates” which will be the only times that students can enroll in the Course Builder’s Laboratory. You can choose to enroll in the current cohort or a future one (whatever works best with your schedule). However, we’ll only accept new students in any given cohort for as long as seats remain open.

I can confidently say that the Course Builder’s Laboratory will teach you the fastest, most effective, and most reliable process I know for building a profitable online course, while making a positive impact in people’s lives.

Through our iterative piloting process, you’ll get early student feedback and results quickly, to ensure that the course you build provides a solution your market is willing to pay for. You’ll know exactly what your students want to buy from you, because they’ll tell you!

And it’s a quick process; you won’t spend months creating a huge, complex beast of a course. Instead, you’ll launch your first pilot course in as little as 60-90 days – even if, right now, you’re not 100% sure what to include in your course or how to find people who’ll buy it.

Here’s the entire curriculum, laid out for you:

MODULE #1 Determining Your Pilot Course

How to map out the journey for what you’ll teach your students in your first successful course

Before you can build your course, you need to be clear on what you’re doing, where you’re going, and how you’re going to get there. The program starts with mapping out a 30,000-foot view of what’s involved in taking your business project from idea to profitable course.

MODULE #2 Researching Your Pilot Course

How to dive to the core of what your future students are eager to learn

Most people, when they get a course idea, hole up in their bat-cave and start drafting the course they always wanted to create. BIG MISTAKE! Before you start building, you need to be sure you know what people want to learn – so the time you invest actually pays off and students are eager to sign up for your course.

MODULE #3 Planning Your Pilot Course

How to get your pilot course set up for success… FAST!

One of the most common mistakes people make is over-planning around the wrong idea. By the time YOU get to the planning stage, you’ll already have validated what will work (or what won’t) – and you’ll be ready to plan the elements of your pilot course that will be necessary to make your first sale!

MODULE #4 Selling Your Pilot Course

Simple and Ethical Sales Strategies To Ensure Your Course Is Full Of Happy, Paying Students

After you’ve planned out the basic elements of your pilot, it’s time to enroll your first paying students! This is where the REAL fun begins. We’ll walk through different strategies for selling your pilot, and help you determine the best fit for your style and situation.

MODULE #5 Delivering Your Pilot Course

How to deliver your pilot course in a way that leads directly to long-term success

A successful pilot isn’t one that wins rave reviews. It’s one that tells you whether it’s time to scale your course or take it another direction altogether. But those decisions need to be based on measurable results, not gut feelings. We’ll show you how to deliver and evaluate your pilot, so you’re on the fast-track to success.

MODULE #6 Outlining Your Full-Scale Course

How to set up your full-scale course for massive success

Once you’re ready to turn your pilot into a full-scale product, you’ll have many decisions to make. The devil is in the details, so in this module, we dive deep into launching your first full-scale course. With the feedback and the insights you’ve gained from your pilot, you’ll nail down your vision for your final product.

MODULE #7 Creating Your Full-Scale Course

How to launch your final product to the whole wide world (with wild applause)

At this stage, your focus is simply providing a stellar student experience. We’ll take you step-by-step through what to do and how to do it, so you can create a course that blows away your students’ expectations, while giving them their best chance of success.

MODULE #8 Marketing Your Full-Scale Course

Simple and proven strategies to get an endless stream of eager new students

By now, your online course is complete, it’s a proven success, and you’re ready to grow your business further by picking one of five proven growth strategies to take you to the next level. Your only guideline: play to your strengths.

 Get Course Builder´s Laboratory – Danny Iny, Only Price $197 


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