eCommerce SEO Training Program by Luke Carthy

Luke Carthy – eCommerce SEO Training

What you will learn

A comprehensive course that will teach you the strategies and tactics to optimise your eCommerce website for search engines (SEO), and for conversion (CRO).

Course curriculum
Welcome

Choosing an eCommerce CMS: which one is right for you?

Choosing and optimising internal site search for SEO

How to properly configure and optimise product categories

How to properly set up product filters for SEO

Menus and navigation

Inventory management

Product pages (PDP)

Product recommendations and UGC

1Internal linking structures and merchandising

1Analytics and measurability

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