Google Ads Agency Accelerator – Ed Stapleton

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Google Ads Agency Accelerator

How To Start and Rapidly Grow A PPC Agency

Course Curriculum

Building Your Foundation
  • Start

    Welcome (3:49)

  • Start

    Agency Revenue Model (7:18)

  • Start

    Ideal Client (3:27)

  • Start

    Niches To Target (19:14)

  • Start

    Pricing (17:59)

  • Start

    The Google Ads Magic Formula (4:34)

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    The Google Ads Golden Ratio (29:08)

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    Entrepreneurial Mindset (3:33)

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    Strategic Thinking (7:24)

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    80/20 Everything You Do (6:24)

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    Dispelling An Agency Myth (3:35)

Setting Up Your Agency
  • Start

    Entity Formation, Bank Account, Taxes, Payroll Processing (8:34)

  • Start

    Business Insurance (2:24)

  • Start

    Branding, Website and Email (14:00)

Tools We Use
  • Start

    Google Ads Manager Account / MCC (3:55)

  • Start

    Landing Pages (2:05)

  • Start

    Call Tracking (5:10)

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    Reporting (4:39)

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    Payment Processor (8:46)

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    CRM (7:31)

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    Click Fraud (1:31)

  • Start

    Project Management (2:18)

Account Auditing
  • Start

    Why We Audit Accounts (5:20)

  • Start

    LIVE Google Ads Audit Walk Through (17:07)

  • Start

    Google Ads Audit Template

Lead Generation
  • Start

    Prospecting Mindset | The Queen Bee Role (7:55)

  • Start

    Track Everything (9:01)

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    Outbound vs Inbound (6:33)

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    Our Cold Calling Script (7:02)

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    Direct Mail (1:26)

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    Cold Email (21:20)

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    Joint Ventures and Strategic Alliances (7:23)

  • Start

    Facebook and LinkedIn Group Marketing (3:12)

Sales
  • Start

    Selling To Somone We Audited (4:23)

  • Start

    Our Sales Script For Someone New To Google Ads (1:38)

  • Start

    Overcoming Objections (7:01)

On-Boarding New Clients
  • Start

    On-boarding and Payment Collection (12:52)

  • Start

    Client Communication During This Stage (4:36)

  • Start

    In-House vs Outsourcing (3:59)

Coaching Calls With Students
  • Start

    Coaching Session With Tom (64:27)

  • Start

    Coaching Session With Victor (19:13)

  • Start

    Coaching Session With Matt (27:21)

  • Start

    Coaching Session With Marc

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