Optimizing and Auditing With Confidence and Clarity – Foxwell Digital

Salepage link: At HERE. Archive: https://archive.ph/dEXTP

Buy now $217 $997, Optimizing and Auditing With Confidence and Clarity – Foxwell Digital Course.

Optimizing and Auditing With Confidence and Clarity

$9973 payments of $332.33

This course is everything you need to know about how to optimize, audit and improve performance of Facebook and Instagram ads in 2021. (Yes, even in a post-iOS14 era!)

It lays out all the recent changes to attribution and optimization and how to navigate them, shows you in-depth examples of how to find the right audiences, bid the right way, restructure your accounts, scale things properly and build creative that converts.

Woven throughout this course are interviews with industry experts like Nick Shackelford, Susan Wenograd, Akvile DeFazio and Ryan Kovach on how they’re optimizing on a day-to-day or week-to-week basis.

And to ensure you’re always at the top of your game, this 150+ minute course also includes membership to quarterly webinars ($500+ value) with Andrew Foxwell and the Foxwell Digital team with updates on optimization within the Facebook ads platform as changes happen. With access to these webinars, you’ll always know what’s the latest that’s working (and not).

We’ve also thrown in three worksheets with this course: an ROI/COGS/CPA calculator worksheet, a change log and a Delayed Attribution Calculator.

All courses sold by Foxwell Digital have a 100% satisfaction promise. If you don’t find value in this course, we’ll refund your money.

Topics Covered

Course Outline & Class Takeaways

Course Also Includes

Videos Included

Optimizing and Auditing with Confidence and Clarity.mp4

(1h 40m 14s)

Foxwell Digital Webinar 7-27-21

(1h 37m 26s)

FD Optimization Webinar Deck – Q3 2021.pdf

2.65 MB

Foxwell Digital Delayed Attribution Worksheet.xlsx

20.4 KB

Foxwell Digital ROAS Calculator.xlsx

31.8 KB

Foxwell Digital Facebook Changelog.xlsx

64.3 KB

Susan Wenograd – Susan Wenograd Media & Akvile DeFazio – AKvertise

Susan Wenograd & Akvile DeFazio join Andrew to discuss what signals they are looking at on (and off) Facebook when it comes to adjusting campaigns and readying their optimization skills post Apple iOS14.5 update.

Susan Wenograd & Akvile DeFazio – Ways to Approach Optimization Post iOS 14

14 mins

Shane Cicero – Foxwell Digital

In this interview Shane Cicero and Andrew Foxwell discuss the coming changes that will rollout with Apple’s iOS14.5 update, how they will likely impact the Facebook Ads Platform and how they are adjusting to continue optimizing in their clients’ accounts.

Shane Cicero – The Coming Changes to the Facebook Ads Platform

14 mins

Tim Aton & Zach Hyde – Homestead Studio

In this Interview Tim Aton shares with Andrew how the Homestead team is currently optimizing their client accounts and their plan of attack as they move into a world post Apple’s iOS14 update. 

Zach Hyde also joins the conversation and shares how they continue to structure Ad creative testing and how they see it helping as they go forward. 

Tim Aton & Zach Hyde – Optimization and creative testing

15 mins

Ryan Kovach – Social Outlier

Ryan Kovach joins Andrew and explains the exact process that that the Social Outlier team uses and the metrics they consider before turning off underperforming ad sets. 

Ryan Kovach – How the Social Outlier Team Looks at Optimization

9 mins

Nick Shackelford – Konstant Kreative

In this Interview Nick Shackleford shares his screen and walks through his the metrics and tools he and his team focus on currently when optimizing their campaigns and how they plan to adjust as iOS 14.5 rolls out.

Nick Shackelford – Optimizing Facebook Ads

21 mins

Q4 Optimization Webinar Replay

In the Q4 Optimization Webinar, streamed live on October 13, 2021, Andrew Foxwell and the Foxwell Digital team cover all things optimization for Facebook & Instagram specifically as it’s occurring right now.

Topics include:

Q4 Optimization Webinar.mp4

(1h 05m 53s)

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Original Content