Scenario Planning: A Field Guide to the Future – Woody Wade

Keywords List

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Summary

• Is your business ready for the future?

• Scenario planning is a fascinating, yet still underutilized, business tool that can be of immense value to a company’s strategic planning process.

• It allows companies to visualize the impact that a portfolio of possible futures could have on their competitiveness.

• It helps decision-makers see opportunities and threats that could emerge beyond their normal planning horizon.

• Scenario Planning serves as a guide to taking a long-term look at your business, your industry, and the world, posing thoughtful questions about the possible consequences of some current (and possible future) trends.