Richie Norton – How To Find Your Business Idea

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Summary

• How To Find Your Business IdeaRichie Norton quit his job as president of a financial services company to go on a three-month road trip.“I started really looking at my life and saying, ‘What am I doing and what do I really want to be doing?’” says Richie, author of The Power of Starting Something Stupid: How to Crush Fear, Make Dreams Happen, and Live without Regret.During the roadtrip, Richie and his wife took on several paid projects, which led to the work he does today as an author, international speaker, and strategic advisor.“I started living the life I wanted to live instead of waiting to live that life I wanted in the future, which I knew was an elusive future,” he says.

• “We think that all these things are going to happen when I finally do this, when I finally finish that. Because of the deaths of my brother-in-law and my son, I realized no, I need to act on it now, and I moved forward and then created a business around that lifestyle.”In his Mixergy course, Richie shows you how to start a business by starting with something stupid.

• Here are three highlights from the course.1.

• Don’t Look Any Further than Your Own BackyardMost new entrepreneurs struggle with how to get started.There’s so much you need to learn, and so much that you want to do.

• “You might go out and spend a lot of money on things you don’t even need,” says Richie.